Laura's Mercantile

Packaging Redesign

While redesigning the packaging for Laura’s Mercantile CBD chocolate, I took a natural, simplistic approach to the color palette and the pattern of the wrapper per bar. I wanted to keep the pattern faint yet also bold enough to stand out from other competitors. I used Adobe Illustrator and Photoshop to bring my concepts to life. I am delighted that the mockups of the finished product are much more visually appealing than the original product packaging.